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Taylor Swift files new trademarks for her voice and image amid AI deepfake surge
International
Published on 27 April 2026
Her company trademarked both visuals and spoken phrases
Pop star Taylor Swift has filed new trademarks covering her voice and performing image, alongside specific spoken phrases. The filing comes as AI deepfakes and misuse of celebrity likenesses spread, raising the stakes for impersonation and unauthorized content. Swift’s move aims to add an extra legal layer against exploitation—potentially even before misuse escalates further.
- Swift’s company filed trademarks for her voice and performing image
- The filings also cover specific spoken phrases
- It targets growing AI deepfake and likeness misuse risks
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times