The Bombay High Court backed GSK’s Indian unit in its Paxil trademark dispute with Shreya Life Sciences. GSK argued that while Shreya secured the mark more than two decades ago, it never used it for pharmaceutical and medicinal preparations. That, GSK said, makes the registration liable for removal under Section 47 of the Trade Marks Act.
Taylor Swift has filed trademark applications covering two audio clips and an image, aiming to protect her voice and likeness from AI-generated deepfakes. The move comes amid widespread misuse of her image and audio in scams, fake endorsements, and explicit content, raising fresh questions about how artists can legally defend their digital identity.
Your news, in seconds
Get the Beige app — every story in 60 words, updated hourly. Free on iOS & Android.
Pop star Taylor Swift has filed new trademarks covering her voice and performing image, alongside specific spoken phrases. The filing comes as AI deepfakes and misuse of celebrity likenesses spread, raising the stakes for impersonation and unauthorized content. Swift’s move aims to add an extra legal layer against exploitation—potentially even before misuse escalates further.
Swipe through stories, personalise your feed, and save articles for later — all on the app.