The Delhi High Court granted interim protection to Congress MP Shashi Tharoor after a plea over AI-generated deepfake videos using his identity. The court recognized his personality and publicity rights, restraining unknown individuals from creating or circulating synthetic media. It also directed social media platforms to remove violating posts and share details of the account holders or uploaders.
Italian Prime Minister Giorgia Meloni has warned that AI deepfakes of her are circulating online, with fake photos reportedly amplified by political opponents. She warned the misinformation can deceive and manipulate people, especially those unable to verify authenticity. Meloni urged the public to check sources and avoid sharing unverified content, stressing the growing political threat posed by synthetic media.
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Pop star Taylor Swift has filed new trademarks covering her voice and performing image, alongside specific spoken phrases. The filing comes as AI deepfakes and misuse of celebrity likenesses spread, raising the stakes for impersonation and unauthorized content. Swift’s move aims to add an extra legal layer against exploitation—potentially even before misuse escalates further.
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