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InMobi acquires MobileAction to supercharge iOS app growth with AI optimization and new markets

Startups
Published on 7 May 2026
InMobi acquires MobileAction to supercharge iOS app growth with AI optimization and new markets

Financial terms stayed secret but MobileAction keeps independence

Adtech unicorn InMobi has acquired San Francisco-based app marketing and analytics platform MobileAction, though it did not reveal deal value. The acquisition aims to boost InMobi’s iOS user acquisition via organic growth and AI-powered optimisation. MobileAction will continue operating independently, with its US, Europe and Turkey teams joining InMobi. InMobi also plans product and go-to-market investment across US, APAC and MENA.

  • InMobi buys MobileAction without disclosing financial terms
  • MobileAction remains independent while joining InMobi Group
  • AI-powered iOS optimisation is central to the deal’s strategy
  • Expansion focus includes US, APAC, MENA and other global markets
Read the full story at Inc42

This summarization was done by Beige for a story published on Inc42Inc42

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