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InMobi acquires MobileAction to supercharge iOS app growth with AI optimization and new markets
Startups
Published on 7 May 2026

Financial terms stayed secret but MobileAction keeps independence
Adtech unicorn InMobi has acquired San Francisco-based app marketing and analytics platform MobileAction, though it did not reveal deal value. The acquisition aims to boost InMobi’s iOS user acquisition via organic growth and AI-powered optimisation. MobileAction will continue operating independently, with its US, Europe and Turkey teams joining InMobi. InMobi also plans product and go-to-market investment across US, APAC and MENA.
- InMobi buys MobileAction without disclosing financial terms
- MobileAction remains independent while joining InMobi Group
- AI-powered iOS optimisation is central to the deal’s strategy
- Expansion focus includes US, APAC, MENA and other global markets
Read the full story at Inc42
This summarization was done by Beige for a story published on
Inc42
