← Latest news 
Flipkart readies standalone app for quick commerce Flipkart Minutes to boost brand recall
Startups
Published on 24 April 2026
A new Flipkart Minutes icon could hit phones soon
Flipkart is preparing a dedicated, standalone app for its quick commerce service, Flipkart Minutes, aiming to strengthen visibility and brand recall beyond the main marketplace. The company plans a pilot launch soon and expects broader rollout before the year ends. The move mirrors competitive tactics seen from players like Swiggy, underscoring a rush to own the quick-delivery user journey.
- Flipkart Minutes may get its own standalone app
- Goal is higher visibility and stronger brand recall
- Pilot is expected soon, rollout before year end
- Strategy follows similar moves by competitors like Swiggy
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times