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Amazon CEO says Now is growing fast in India quick commerce as Big Tech ramps AI spend
Technology
Published on 30 April 2026
The quick commerce battle is shifting as AI budgets rise
Amazon CEO Andy Jassy says the company’s Now service is growing quickly amid India’s hypercompetitive quick commerce space. The latest ETtech Top 5 also flags how major tech players are increasing AI spending—suggesting competition isn’t just about delivery speed anymore, but about who can deploy AI fastest to win customers and reduce costs.
- Andy Jassy says Amazon Now is growing fast in India
- Quick commerce competition remains intensely hyperlocal
- Big Tech is dialing up AI spending alongside growth moves
- AI could become a key differentiator beyond delivery times
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times