Summer weddings spark India sales surge as jewellers and appliance makers outperform winter gains

Rural incomes lift demand from edible oils to appliances

Summer weddings are fueling a broad consumer spending boom in India. With rural incomes bolstered by a good harvest, sales are rising across categories including edible oils, staples, appliances and jewellery. While companies and jewellers report strong growth, shoppers and businesses are watching for a potentially weak monsoon and global economic headwinds that could dampen future demand.