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RIL pushes Ajio Rush to 600 cities in quick commerce blitz for fashion delivery
Business
Published on 24 April 2026
Two hour apparel trials are underway as cities surge
Reliance Retail Ventures expanded its four-hour apparel quick-delivery service Ajio Rush to 600+ cities by end-March 2026, a massive leap from 10 cities a quarter earlier. It is also experimenting with two-hour apparel deliveries. Alongside, JioMart’s hyperlocal orders grew sharply, while Reliance Retail’s profit saw only a marginal rise.
- Ajio Rush scaled to 600+ cities, up about 60x QoQ
- Reliance is testing two-hour apparel deliveries
- JioMart hyperlocal orders rose 29% QoQ and 300% YoY
- Profit growth stayed modest despite revenue gains
Read the full story at Inc42
This summarization was done by Beige for a story published on 
Inc42