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Gold demand shifts as investors buy ETFs and bullion while jewellery takes a hit
Economy
Published on 27 April 2026
Jewellery share falls as investment demand climbs higher
India’s gold consumption is undergoing a notable change: investment-led demand jumped in CY25, supported by ETFs and physical bullion as uncertainty persists. At the same time, global jewellery consumption fell due to high gold prices. The combined data points suggest a structural shift where more buyers prefer gold as an investment over adornment.
- India’s gold investment share rose sharply in CY25
- ETFs and bullion demand drove the shift
- Jewellery consumption declined as prices stayed elevated
- Global demand reached record levels despite softer jewellery
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times