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Simca Advertising IPO to list today but grey market bets whisper modest gains for investors
Economy
Published on 15 May 2026
Grey market GMP hovers near just 1%
Simca Advertising’s SME IPO, subscribed 80.88 times, is set to list on the NSE SME platform on May 15. Despite strong demand across QIB, NII and retail categories, grey market indications point to a muted debut, with GMP around 1%—only a small premium over the issue price of Rs 183. The Rs 58 crore issue was a fresh share sale, priced within Rs 174–183. Funds will support LED screens, digital monetisation partnerships and working capital.
- Simca Advertising lists on NSE SME on May 15
- IPO subscription: 80.88 times overall
- QIB subscribed 101.08 times; NII 81.54 times; retail 70.9 times
- Grey market GMP is around 1% before debut
- Fresh issue of Rs 58 crore at Rs 174–183 per share
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times