Pinterest shares jump as upbeat forecast signals ad spending resilience and AI driven growth

Investors bet AI and SMB ads can outpace big advertisers

Pinterest expects strong second-quarter revenue that beat analyst forecasts, sending its shares higher. The company says advertisers are sticking around as AI investments and a sharper focus on small and mid-sized businesses boost spending. That momentum helps offset pressure from larger advertisers. Pinterest’s planned push also includes its tvScientific acquisition to expand advertising reach.