Marico Faces Copra Shock as Parachute Oil Costs Surge 120 Percent

One ingredient more than doubled in a year

Marico’s Parachute brand is under pressure after copra prices, the key ingredient for Parachute oil, jumped over 120% in a year. With Parachute contributing about 36% of Marico’s revenue, the spike has created what the company calls its biggest squeeze in history, squeezing margins and raising cost risks across the product line.