Zoho Corporation has invested Rs 70 crore in ONDC, aiming to strengthen India’s sovereign technology and make digital commerce easier for MSMEs. The company says the funding will help small businesses widen their reach and scale faster. ONDC, supported by financial institutions and government bodies, reportedly handled 218 million transactions in FY26.
ONDC’s ride has reportedly hit a speed bump, raising questions about how quickly the network can regain momentum. Analysts point to a tough mix of needs: more capital, active buyer-side app participation, stronger industry partnerships, and policy nudges to rebuild user interest. The focus now shifts to whether leadership tied to Paytm can revive traction and trust.
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