Times Music has acquired Catrack Entertainment to expand and consolidate its regional music collection, bringing a coveted Punjabi music catalogue from the 1990s under its ownership. The company plans to monetize the legacy content across multiple channels, signalling a broader push to strengthen regional catalogues in India and leverage existing hits for long-term value.
India’s music industry revenue fell 2% in 2024 to about INR 5,300 crore, leaving listed labels like Saregama and Tips Music under pressure as stocks dropped sharply. With streaming growth uneven, insiders are looking for new routes to revive demand and margins beyond playlists—yet the biggest question is what actually scales now.
Your news, in seconds
Get the Beige app — every story in 60 words, updated hourly. Free on iOS & Android.
Swipe through stories, personalise your feed, and save articles for later — all on the app.
