HyugaLife, a Mumbai-based protein and supplements marketplace, raised Rs 100 crore in Series A led by IvyCap Ventures with participation from First Bridge Fund. The startup plans to bolster its AI-led personalization, expand its dark store network for faster access, and launch offline retail presence. HyugaLife claims its H-Tested model eliminates third-party sellers and publishes lab reports on nutrition and heavy metals.
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