PayU is accelerating an AI-led payments strategy to support agentic commerce as UPI usage and digital transactions continue to climb. The company says it’s investing in automation alongside trust and compliance layers, enabling faster, high-frequency payments. AI use cases are expanding across merchant onboarding, risk management, and customer support as it scales operations.
Flipkart and Bigbasket are moving beyond traditional ecommerce by building AI storefronts that enable agentic commerce, where AI can search, place orders, and complete payments autonomously on platforms such as ChatGPT. Fintechs are already filling key payment gaps, making automation more viable. Brands across quick commerce and travel are racing to adopt the new model as it takes shape in India.
Your news, in seconds
Get the Beige app — every story in 60 words, updated hourly. Free on iOS & Android.
Swipe through stories, personalise your feed, and save articles for later — all on the app.
