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Titan Company shrugs off gold supply worries as exchange programmes keep jewellery running smoothly
Business
Published on 10 May 2026

Its gold exchange plan is quietly absorbing shock from conflict
Titan Company says it is not worried about near-term gold supply disruptions tied to the West Asia conflict. The jeweller points to a working gold exchange programme and contingency sourcing plans that reduce risk and maintain availability. That approach is meant to protect operations across its jewellery brands, including Tanishq and CaratLane, while Titan continues its sourcing strategy.
- Titan is unconcerned about immediate gold supply disruption risks
- A gold exchange programme is helping smooth sourcing challenges
- Contingency sourcing plans support continued operations
- The strategy covers Titan as well as Tanishq and CaratLane
Read the full story at The Economic Times
This summarization was done by Beige for a story published on
The Economic Times
