Shemaroo Entertainment snaps up OHO Gujarati library to supercharge regional OTT lineup

Published on 24 April 2026

Over 30 web series and 450 actors—now ShemarooMe owns it

Shemaroo Entertainment, via ShemarooMe, has acquired OHO Gujarati’s entire content library, adding more than 30 original web series and a pool of about 450 actors. The deal is designed to make regional stories more accessible on OTT, with Pratik Gandhi’s popular series Vitthal Teedi set to premiere soon. The acquisition further strengthens ShemarooMe’s grip on the Gujarati streaming market.

ShemarooMe buys OHO Gujarati’s full content library
Deal adds 30 plus original web series and around 450 actors
Regional Gujarati storytelling gets a major OTT boost
Vitthal Teedi starring Pratik Gandhi is set to arrive

#gujarati ott #content acquisition #shemaroo #pratik gandhi #regional cinema

Read the full story at The Economic Times

This summarization was done by Beige for a story published on The Economic Times

Shemaroo Entertainment snaps up OHO Gujarati library to supercharge regional OTT lineup

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