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Reddit surges on AI ad engine as revenue per user jumps 44% in latest quarter
Technology
Published on 1 May 2026
Daily users up 17% and RPM leaps 44%
Reddit’s latest results point to its AI-driven advertising push working. Daily active unique visitors rose 17% to 126.8 million, while global average revenue per user climbed 44%. The company’s momentum comes as it intensifies competition against major social ad players like Meta’s Instagram and Facebook, signaling a stronger monetization trajectory ahead.
- AI ad strategy boosted growth and monetization
- Daily active unique visitors rose 17% to 126.8 million
- Average revenue per user jumped 44% globally
- Rivals like Meta’s Instagram and Facebook face tougher competition
Read the full story at The Economic Times
This summarization was done by Beige for a story published on 
The Economic Times